‘internet marketing’ Posts tagged

RULE OF THUMB NO. 3

Only use e-mail autoresponders in the most control of situations and use them with great care

With respect to the gray areas, it helps to remember that you will never get in trouble if no one ever accuses you of spamming. If you never annoy anyone, no one should ever be motivated to report you. If you treat others as you would have them treat you, you are not likely to annoy them. Because some people have thin skin, however, and will be Continue reading ‘Never annoy anyone with any kind of e-mail’ »

This lesson will discuss some general principals of paying search engines for services. Search engines are going through a shakeout at the present time. Competition is heavy. They are changing their game plans on a continual basis, looking for the right way to provide a useful service to the Internet public while, at the same time, providing a good return to their investors. In this lesson, we will examine principals that apply in the long run, rather than focusing on the specifics (which will certainly change over time) of the search engines Continue reading ‘Websites and search engines’ »

RULE OF THUMB NO. 4

People become annoyed when they are mislead

Being bothered by correspondence one did not ask for and does not want is something that annoys most everyone. Another thing that annoys the heck out of the average person is being mislead. What most people want is good, solid, honest information about what they have expressed an interest in and no more.

People become annoyed when they are mislead. If they request one type of information and get another, they feel used. This factor comes into play, among other places, in choosing a subject header for e-mail that you do choose to send. Continue reading ‘Never mislead anyone’ »

The development of affiliate programs on the internet

Ten years ago, there was no such thing as e-commerce as we know it today. Although the Internet has been around in some form or fashion for many years, for most of its history it was used only by the military and research scientists. As the technology became friendlier, others began to use it. The key event to the popularization of the Internet was the creation of the World Wide Web—especially the capability to show pictures and play sound from the Web, which became available around 1994. Adding that multimedia capability to the Web made it inevitable that the Internet would eventually pervade business and commerce. It did not take long. Continue reading ‘History of affiliate programs’ »

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